Published On: Sun, May 9th, 2021

Charles Jacquin et Cie rolls out Bartenders Trading Co. ready-to-drink cocktails

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Charles Jacquin et Cie, a -based producer and distiller of alcoholic beverages, has launched Bartenders Trading Co. – a range of in the US.

Claimed to be the oldest cordial producer in the US, Charles Jacquin et Cies said that Bartenders Trading Co. is the first product line release since John Cooper became the company’s owner.

The new Bartenders Trading Co. rebrands and repackages Original Bartenders Cocktails, which was the first ready-to-drink cocktail on the market introduced by Charles Jacquin et Cies.

The ready-to-drink cocktail range is said to be a freshly crafted, flavorful cream-based and non-cream-based range.

Charles Jacquin et Cie rolls out Bartenders Trading Co. ready-to-drink cocktails.

Charles Jacquin et Cie rolls out Bartenders Trading Co. ready-to-drink cocktails. Photo courtesy of Charles Jacquin et Cie.

John Cooper said: “While we are coming off a year of 80% growth for the ready-to-drink category, we believe RTDs have really just scratched the surface and there is strong potential in the market, particularly for the larger SKUs targeted towards social group settings.

“Today’s consumer is looking for quality and convenience. With Bartender’s Trading Co., we’ve taken the time to craft the perfect cocktails, so all you have to do is twist the cap off and pour.”

Bartenders Trading Co. can be found in 10 varieties in 1.75L, 750ML, and 200ML bottles. Its varieties include Sarita’s Margarita, I’m Bananas Over You, and Nina’s Pina Colada.

The ready-to-drink beverage has a suggested retail price of $10.99 for 750ML, $4.99 for 200ML, while the 1.75L bottle costs $19.99.

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